EUFY consumer electronics social media video campaign

We worked with agency Genero and consumer electronics brand Eufy to create two social media video advertising campaigns.

Each was to feature one of its two new robo vacuums – The X8 and its pet hair removal capability and the L35 and its various capabilities.

We decided to go down various creative routes, highlighting relevant pain points followed by the solution offered by the products. We cast both dog and human talent. 

We delivered – Full social media advertising production –  Creative direction, scripting, production, influencer/talent casting, direction, filming and editing/post production.

All delivered in a 2 week start to finish timeframe.